Self-Assessment for Blog 2: Social learning theory, classical conditioning, and the elaboration likelihood model: A look at their affect on marketing, advertising, and branding with respect to Coca-Cola.
Theory
I feel that I presented a number of relevent theoretical concepts in my essay that the Coca-Cola examples built upon. As a result of the word limit the depth of analysis for this topic needed to be limited. With a larger word limit, greter explanation and application of the theories would have been possible.
Research
I feel that my essay provided a sufficient representation of the available research. However, Maslow's Hierarchy of Needs and other theories could have been applied to this topic. More recent research could have been explored to reinforce the theories used as well as to highlight new ideas, as marketing, advertising, and branding, in conjunction with psychology is ever evolving.
Written expression
APA format was used in both the essay body and reference list. Subheadings were used in conjuction with a simple and concise writing style was used to enhance readability.
Online engagement
My online engagement increased markedly in the second half of the semester. This is a result of a better understanding of blogging as well a better time management.
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